Tastemaker Service Package (TSP)

Tastemaker Service Package (TSP)

Radio is one of the most powerful tool's to create awareness to your music and get your music to listeners and buyers all over Germany. In 2023 over 464 radio stations exist in Germany (290 privat and 74 public radio stations), next to web radio, radio streaming services, podcast etc.
Airplays is mandatory if you want to break successfully into the German market.

So what is the best way to get my song to German radio stations, get decent airplay and why do I need the Tastemaker Service Package (TSP) for this?

Steam Music Radio Airplay Hits!
As Germany has a very different landscape when it comes to Radio and is not comparable to any other European country, it is really important to secure to best possible way to get your music to all those radio stations.
Also Germany don't has any national or nationwide radios and there are regional differences in terms of music tastes, type of radio statins and audiences. What might work in Berlin dosen't mean automatically, that Radio will pick up your track automatically also in Munich or Cologne. The other way around it is the same. And people stick in general to their local radio stations.
Radio Promotion is extremely important in Germany and the Tastemaker Service Package (TSP) is the first step to get your music personally presented to music editors at German Radio stations!

Working Schedule Tastemaker Package
  • Up to 45 minutes of personal consultation on demand via Zoom about the goals and opportunities of the Tastemaker campaign
  • The Tastemaker campaign is handled by two (2) professional, long experienced radio pluggers
  • Targeting of the relevant operating areas (media control stations, leftfield radio, non-MC stations, online radio, special broadcasts etc.) and the associated goal
  • Full integration of your music into the MPN (Musik Promotion Network) platform, which contains round about 2.500 active music journalists
  • Providing label code (LC Code), ISRC codes and EAN codes on demand
  • Customized and personalized Pressrelease mailout of your music to our corresponding style-specific database via DISCO
  • Creating an artist landing page on our homepage "PR References", as well as an Artist EPK
  • Adding your song to the "Steam Music Radio Airplay Hits" - Spotify Playlist
  • Mentioning of the release on our in-house social media channels (FB, Insta, Linked In, Twitter/X)
  • Personal presentation of your music to all responsible editors of public, private and independent radio stations
  • Active airplay plugging in all relevant areas, daytime and evening programs and related special shows, depending on the genre
  • Overviewing statistics & monitoring your airplay
  • You will receive two written radio reports during the campaign
  • Duration of the campaign is up to five (5) weeks
  • The promotion starts with the digital release of the single
  • Territory: Germany
The onetime fee for the Tastemaker Service Package (TSP) incl. all setup fees (MPN & DISCO) is $ 1.500 (US-Dollar). For payment please use the PayPal button below. We accept bank transfer payment, PayPal, VISA, Eurocard & AMEX.

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For further informations about the campaign, timing, setup etc. and purchase confirmation/invoice please contact: radio-pr@steam-music.com or schedule a meeting here: meeting request